2010 census will affect business – will yours be ready?
Thursday, January 21, 2010 10:12 AM (pst)
For nearly 10 years, businesses and government have been relying on data from the 2000 census to shape decisions. As the 2010 census approaches, reflecting on the new information we’ll have available to us is worth pondering.
In the Columbia-Pacific Region, real numbers reflecting the growth of the Hispanic population will be of interest to business owners. My uneducated guess is that the numbers will astound. As a business owner, will you have a plan in place to change your business to meet the needs of that growing demographic?
The aging population in the region has been growing steadily, as evidenced by the increased demand for senior housing, the growth of assisted living facilities and care centers, and an increase in medical services. If the census numbers we receive late this year support my statement, what re-tooling will you do in your business that will allow you to participate in this growth industry?
We do know student populations in some area schools are dropping, which reflects a reduction in the workforce population; i.e., their parents. How does that bode for businesses with workforce requirements? What will your business do if you can’t find the help you need to run and grow your business? This challenge is already being felt by the region’s businesses. If it gets even worse, what will you do to combat it?
I’m simply suggesting that as a business owner, now is the time to begin reflecting on the information the 2010 census will bring or confirm.
Thoughts on all this? Your comments are welcome.
Susan Trabucco
Publisher/Editor